December 6, 2024
INTELLECTUAL PROPERTY AND FASHION: HOW TO PROTECT YOUR DESIGNS FROM COUNTERFEITING AND COPYING

AUTHOR: DIYA PRADEEP, STUDENT, B.A.LL.B Abstract The fashion industry is characterized by its reliance on creativity and innovation, yet it is significantly impacted by the widespread challenges of counterfeiting and copying. Intellectual Property (IP) laws are essential for safeguarding the distinctive designs and creations of fashion brands. The innovative efforts of designers necessitate protection against